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Ava is a problem-solver and strategic thinker with more than 18 years’ experience in communications and marketing. She’s a skilled and enthusiastic marketer with expertise across the public, private and not-for-profit sectors. 

Going toe-to-toe with fast food, Knorr Canada turned a residential home into pop-up takeout joint, selling out in three days and proving home cooking can be delicious, nutritious and affordable.

A large part of B2B work is warming qualified leads, priming and nurturing them to go through an accelerated buyer’s journey.

A PSA film inspiring 4-H alumni and Canadians to become a part of the new generation of 4-H volunteers to help shape the leaders of tomorrow.

Sara is the Head of Creator in North America. With over 15 years of experience in the field of communications, Sara has shaped Edelman’s approach to creator marketing and has built a best-in-class team of creator specialists across Canada and North America. As a core leader within the global creator specialty at Edelman, Sara has helped both Canadian and international clients from all sectors and practices including brand, health, tech, corporate and b2b harness the power of creator marketing effectively to drive meaningful business impact.

Nick is a solutions oriented strategic thinker with a knack for making sense of complex business and marketing challenges. He has a proven track record of meeting or exceeding his clients' expectations by delivering on quantifiable business and sales goals. His experience ranges across multiple sectors, including financial services, health, automotive, technology, agriculture, logistics, and oil & gas, to name a few.​

For the past 25 years, David has provided corporate and financial communications counsel on range of complex mandates, including acute reputational challenges, operational crises, litigation, hostile and friendly takeovers, shareholder activism, restructurings and insolvency proceedings, and management changes, as well as normal course corporate profile building.

Canada operations seamlessly weave together local insights with international expertise, delivering unparalleled communication strategies to cultivate connections, ignite innovation, and shape the ever-evolving realm of global communications.

It was February 2020, and Sunkist had just launched a marketing pop up event tour giving Canadian consumers a chance to experience the versatility of citrus. But when the pandemic hit North America just a few weeks later, we were forced to pivot our planned Toronto activation in observance of social distancing and other preventative public health measures. How would we convince Canadians to purchase Sunkist citrus without an in-person sampling event? And ensure we’re being sensitive to the tumultuous situation the entire world was in at the same time?